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The TAR Metaverse Books & Articles
Library

Our Mission

We want to educate anyone interested in this topic with free metaverse content such as our books. At TAR we are deeply immersed in the Metaverse. We are convinced that the Metaverse is the next chapter of the internet. One that will make our interaction with technology more human.

Due to this, we are deeply committed to educating everyone (not just our clients) on the amazing benefits it can bring not only to brands but also to our society as a whole. Due to this, we are committed to always sharing our knowledge and keeping it free and accessible to everyone willing to learn about this exciting topic.

We do not look at our metaverse books as the only source of truth either, we are constantly exploring the metaverse and so should you. If you have any suggestions on what we should add or topics you think we should write about you should contact us here or on social media, we would love to hear from you. Now, let’s step into the Metaverse!

Our Metaverse Books

metaverse handbook cover

The Metaverse Handbook

The Metaverse is an exciting concept. It is not a technology or a specific procedure, it is a combination of various ideas and emerging technologies. In effect, it is the new iteration of the internet.

We truly believe in the metaverse and we want everyone to be able to access knowledge on the topic, so we published this short handbook which is a great starting point on understanding the metaverse.

marketing in the metaverse pdf cover

Marketing in the Metaverse

Marketing will go through a revolution when we enter the Metaverse era. Just as it did once the internet appeared and then again when smartphones became commonplace.

This book looks at the newest and most innovative marketing practices in the metaverse as well as examining the possible direction marketing could take in the metaverse.

Our Articles

Apple Announces Apple Vision Pro

Apple has finally announced the Apple Vision Pro. The long-awaited XR device from Apple is the culmination of over 5000 patents and years of development.

Top 5 Use Cases for AR and VR for Museums

AR and VR are powerful tools for allowing museums to showcase their exhibits in new and innovative ways. There are countless applications of these technologies in the museum space. This article explores a few of the interesting ways museums can benefit from using AR and VR technology.

Data in the Metaverse

The metaverse offers new ways of understanding your customer through data. This is a comprehensive look into the potential of using data in the metaverse to improve your customer experience and targeting.

How the Metaverse is Replacing Influencer Marketing

The Metaverse represents a change in how users use the internet. On the other hand, we have seen a significant decrease in trust toward influencers as they are not perceived as they used to be. We propose a shift from influencer marketing to metaverse marketing to build strong communities and increase ROI.

Best Augmented Reality Apps of 2023

Augmented Reality is a truly exciting technology. The use of AR has resulted in some truly unique experiences This is why we have compiled a list of the top Augmented Reality (AR) projects of 2023.

How to Use AR and VR to Improve Your Business in 2023

Virtual Reality can be a game changer for businesses. We have summarized the top use cases that brands can use to create powerful value for their business in 2023.

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